Wednesday, September 23, 2009
Please join us to discuss where to find this data and how to utilize it to make educated decisions and develop a sound targeting strategy.
Avinash Kaushik will lead a discussion to share ways for “Using Data to Better Connect with Your Customers.” You'll learn how to find and use data from Google Trends for Websites, Insights for Search, and Ad Planner. Avinash will offer tips for using this data to focus on your most relevant audiences and maximize your return-on-investment immediately. And you'll walk away knowing how to make the most relevant decisions to drive your business forward.
Avinash KaushikAnalytics Evangelist
Author and Blogger
Google, Inc.
Avinash Kaushik is the author of both Web Analytics 2.0 and best-selling Web Analytics: An Hour A Day. He is also the Analytics Evangelist for Google and the co-founder of Market Motive Inc.
As a thought leader, Avinash puts a common sense framework around the often frenetic world of web research and analytics, and combines that with this philosophy that investing in talented Analysts is the key to long term success. He is also a staunch advocate of listening to the consumer, and is committed to helping organizations unlock the value of web data. Avinash works with some of the largest companies in the world to help them evolve their online marketing and analytics strategies to become data driven and customer centric organizations. He is a frequent speaker at industry conferences in the US and Europe, such as Ad-Tech, Monaco Media Forum, iCitizen, and SES, as well as at major Universities, such as Stanford, University of Virginia and University of Utah.
You'll find Avinash's web analytics blog, Occam's Razor here.
Webinar Date & Time
Tuesday, October 6th 2009
1:00 pm – 2:30 pm EST / 10:00 am – 11:30 am PST
Register Here
As a thought leader, Avinash puts a common sense framework around the often frenetic world of web research and analytics, and combines that with this philosophy that investing in talented Analysts is the key to long term success. He is also a staunch advocate of listening to the consumer, and is committed to helping organizations unlock the value of web data. Avinash works with some of the largest companies in the world to help them evolve their online marketing and analytics strategies to become data driven and customer centric organizations. He is a frequent speaker at industry conferences in the US and Europe, such as Ad-Tech, Monaco Media Forum, iCitizen, and SES, as well as at major Universities, such as Stanford, University of Virginia and University of Utah.
You'll find Avinash's web analytics blog, Occam's Razor here.
Webinar Date & Time
Tuesday, October 6th 2009
1:00 pm – 2:30 pm EST / 10:00 am – 11:30 am PST
Register Here
