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Monkey Business....sort of....

Friday, December 14, 2007

December 14, 2007
Rich Godwin - West Coast CPG Pod Manager

Who doesn't love this? It's a wonderful video from Cadbury Schweppes that launched in the UK last summer and it has taken on a viral life of it's own. The Financial Times offers a super recap of the back story and the business success of this ad. It's well worth reading and of course watching again! Cadbury Schweppes America Beverage has recently posted a successful viral video for Dr Pepper too using YouTube star TayZonday.

Burning question still goes unanswered that really Phil?